As 2020 quickly devours the last few hours of the month of January (how did that happen...?!?!), we want to wish everyone a year of unrivalled success, both in your work and personal lives.

May you be grateful for all that you and your 'tribe' have achieved and be energised to tackle the new goals you set and the challenges that appear.  And may your commitment to doing Tourism the Fair Trade way and prioritising social and environmental objectives serve you well.

2020 - the year of clear vision! Or of perfect hindsight...? Either way, let's all learn from our past and create a better future.



Founded in 2017, Khwela (meaning "climb" in isiXhosa) Youth Tourism Stars bridges the gap between youth unemployment and challenges in recruiting reliable, well-trained and enthusiastic talent for the tourism industry.

Khwela's training academy provides an experiential learning curriculum that comprises 10% theory, 20% network and 70% experience. It equips young women (ages 18 - 35) from under-resourced communities with industry-relevant skills and personal development training through an online learning platform, weekly group workshops, a 3-week road trip through South Africa, and a 6-month paid internship.
If you think you can handle all the dazzle that a Khwela graduate has to offer, contact them to provide an internship for one of their youth tourism stars. They just might be your next employee of the month and heart of your business. or +27 61 365 8554
Image (c) Khwela Youth Tourism Stars


Since we last reached out, something very exciting happened for the tourism community in Tsitsikamma. Lee-Marque Jansen was appointed at the Chairperson for Tsitsikamma Tourism at their recent AGM.
For those of you who haven't met Lee-Marque yet, he is the Marketing & Public Relations Manager for Fair Trade Tourism pioneer, Stormsriver Adventures. The 28-year old was born and bred in Tsitsikamma so is a great choice to lead and represent local interests.
Lee-Marque is confident in the leadership and interpersonal skills that he has built through his career in tourism and he looks forward to engaging a diverse group of people to work towards a common goal for destination marketing and grow tourism in the region. "I am humbled and eager at the opportunity to lead, but at the same time learn from the rest of the board."

Congratulations, Lee-Marque! We wish you every success!
Image (c) Stormsriver Adventures


The Vineyard Hotel & Spa combined its love for the planet with its love for its clients over the festive season, gifting them 2,050 air-purifying spekbooms in biodegradable pots!

Grown from cuttings in its lush, 8-acre garden, The Vineyard reports that this "carbon sponge" is very easy to propagate. What's more is that its rainfall requirement is quite low - between 250 and 350 mm / year, making it well-suited to more water scarce areas.
Did you know that spekboom - Portulacaria Afra - is 10 times more effective per hectare at fixing carbon than a tropical rainforest, its leaves are edible, it can live up to 200 years old, and its traditional medicinal properties range from quenching thirst to providing relief for blisters?!

A great planting and gifting idea for any time of the year...
Image (c) The Vineyard Hotel & Spa


Shamwari Private Game Reserve proudly shares that its collection of 7 lodges and its Explorer Camp have been accepted into the luxury travel portfolio of Virtuoso.  “Virtuoso’s acceptance process is incredibly selective, so becoming a preferred partner is a true honour,” said Shamwari CEO, Joe Cloete.
The quality accolade of Virtuoso complements a Fair Trade Tourism certified business well - demonstrating that luxury travel does not mean you must compromise on responsible and Fair Trade Tourism.
Image (c) Shamwari Private Game Reserve


Travelife Partner level award was granted to Tiritose Sustainable Travel in Harare, Zimbabwe, recognising its compliance with more than 100 criteria related to the corporate social responsibility themes of environment, biodiversity, human rights and labour relations (covering ISO26000). 
Tiritose focuses on fostering relationships between high school and tertiary learning communities through cultural and educational experiences in Zimbabwe for volunteers, interns, and educational institution faculty members.
Travelife works with Fair Trade Tourism as its exclusive implementing partner in southern Africa to offer sustainability training and certification for tour operators, enabling them to access the biggest network of Travelife-certified tour operators. 

Contact Ana Lemmer to join this drive for better tourism or for more info ( / + 27 82 868 7838).


As many of you know, FTT's approach to accessing the consumer market was to create a brand for like-minded tour operators to sell under the concept of FTT holiday packages.

This has given an edge to the operators as they can market a package that is unique and has a recognised label and concept associated with it, while giving FTT-certified businesses exclusive access to the travel-trade segment that is accessing the market. Win-win!
In case you missed our periodic announcements about this, here is a summary of the new FTT-approved operators from 2019:

Jumbari Family Safaris
Off 2 Africa
SA Tech Edu Tours
Traversing Africa
We welcome them to the family and encourage FTT-certified businesses to get in contact to craft some new itineraries for Fair Trade Holiday packages!


No sooner has the silly season passed than the tourism and travel professional starts packing his / her bags for the trade show marathons to showcase their product.

WTM Africa is one of the main meeting places for the southern African market, and while this makes it great for business, it also has a designated responsible tourism platform and is hosted in one of the country's greenest venues!

Seems like a great spot to reconnect again.  Have you booked your place...? #WTMAfrica2020 See you there!

Why sustainable tourism is within reach
This vision of sustainable tourism is well within our reach, and there are many incentives to realize it. [...] But there is a downside... 

Full article on Travel Tourism News here.
Creating a sustainable food future
To achieve a Sustainable Food Future by 2050, the World Resource Institute suggests 10 innovative solutions to be more environmentally conscious.

Full article on the World Resources Institute website here.
Time for something different...

Travel is moving into a time where it isn't so much about the place, but more so about the experience, shared with loved ones, that will be treasured. 

Full article on World Travel Market's Responsible Tourism blog here.

Ideas for climate emergency plans
The Tourism Declares Network is an industry response to climate change whereby signatories commit to publishing a Climate Emergency Plan within 12 months. Here are some initial ideas of what you might include.

Full article on the Tourism Declares website here.
Toronto to power rubbish collection trucks with city's waste
Toronto will soon power its city's refuse collection thanks to organic waste.  Such an amazing model for other cities to adapt!

Full article on the World Economic Forum's website here.
Launch of the global tourism plastics initiative
The Global Tourism Plastics Initiative aims to articulate, support and scale-up action by tourism stakeholders and is building a global alliance to fight plastic pollution.

Full article on the UNWTO website here.
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